Mobile-friendly end screens are here
ver the last few months, YouTube has been testing out a new card type called end screens, and after taking user feedback, they’re rolling it out to the public. Like annotations, you’re able to link to additional content and urge your viewers to subscribe, but unlike annotations, end screens are mobile friendly!
Creating an End Screen
Once in the editor, you should see something similar to the screengrab below, which should feel similar to Cards – allowing you to add various elements and the time in which they appear.
Starting with a template
Once a template has been chosen, plug in your content to finalize the end screen.
- Feature elements that are relevant to the video.
- Encourage viewers to click using calls to action for different end screen elements.
- Make sure you leave enough space and time at the end of the video for an end screen. Make sure you consider the video’s last 20 seconds when editing it.
- Consider timing different end screen elements to appear at different times.